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State tourism board needs continued funding from..

Touristclick California Travel news

State tourism board needs continued funding from businesses
Officials with the California agency charged with getting would-be travelers to choose the state, need tourism-related businesses to keep contributing funds toward its support or its $50 million budget shrinks to $1 million.

Caroline Beteta, executive director of the California Travel and Tourism Commission, has toured the state to convince tourism business leaders they should keep funding the commission.

She visited members of the Temecula Valley Convention and Visitors Bureau at Wilson Creek Winery on Wednesday afternoon and will be at the Palm Springs Convention Center on Wednesday from 1 to 3 p.m.

The same industry-led agency that had just $7 million to market the state to would-be travelers in 2005 now has a $50 million annual budget thanks to fees paid by about 5,400 tourism-related businesses, largely the car-rental industry.

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