According to a new report from PhoCusWright Inc
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German Online Travel Market Projected to Near 12 ...

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German Online Travel Market Projected to Near 12 Billion EUR in 2008
According to a new report from PhoCusWright Inc., the German travel market, with important local variations, is marching relentlessly online in the footsteps of the U.S. travel market.

The report, PhoCusWright's German Online Travel Overview, provides an in-depth look of the German travel market, including market size, forecasts and analysis, as well as the overall European market, for 2004-2006 and projects trends through 2008.

ording to the report, online revenues as a percentage of the total German travel market reached 20% in 2006. By 2008, nearly one out of every four euros spent on travel in Germany will be for online leisure/unmanaged business travel and the growth rate in this relatively mature online market will be a solid 23%.

The individual markets of Europe, in particular the top five (U.K., Germany, France, Spain and Italy) demonstrate the variety of paths that developing e-commerce economies can take. Hence, PhoCusWright has undertaken a country-by-country research effort covering these five markets and the European market as a whole, resulting in six new reports, including PhoCusWright's German Online Travel Overview.

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